2019 Atlanta Jewish Film Festival Campaign Creative
Challenge: After the huge success of our first campaign for the Atlanta Jewish Film Festival the organization's CEO dusted of a concept that they had not been able to develop in-house a few years earlier - a vintage travel poster themed campaign that highlights the international flavor of the festival.
Outcome: Once again the creative I created, particularly the stylized illustrations, wowed them to a point where they could not just decide on only one to represent the entire festival. And if you can't just choose one, why not go with all six options created for the pitch. Over 150 unique elements and media sizes were crated for the campaign ranging from outdoor media to digital advertising.
Skills: Branding, Visual Design, Illustration, Art Direction, Experience Design, Project Management, Print and Digital Media Production
Simple Animated Outdoor and Airport Media
Inspiration: Vintage international travel posters from the "golden age of travel" inspired the typography and and illustration style for the key art in the campaign
The program guide was created with four different covers
Outdoor Media for Transit Stations & Shelters
Media for Transit
Backlit Event Displays (six versions)
Key Art / Poster Art
Opening Night Program
Assorted Environmental Design Elements
Opening Night - Backlit Bar Illustration
Opening Night - Event Decor
Print Media Advertising
Digital Media Advertising